The SUG blog

When it comes to advertising on Amazon, 
Straight Up Growth is your #1 source. Our 
founders are true Amazon pioneers with more than two decades of industry leadership.

Amazon Calendar
Mar 01, 2024

Here is SUG's Amazon calendar, with any relevant dates for Amazon campaigns, fulfillment, and pl...

Baby Food | Amazon Content Showdown
Jan 29, 2024

In this video we compare the content of 4 baby brands on Amazon and tear that content up! We go...

Beyond the Buy Box: Unleashing Your Brand for New Amazon Customers
Jan 23, 2024

Introduction: Moving Beyond the Buy Box In the dynamic landscape of e-commerce, the coveted Buy Box...

Prepping Your Amazon Strategy to Win All 2024
Jan 10, 2024

Embarking on a new year offers a fresh canvas for Amazon sellers to refine their tactics, overcome c...

How to Take Over the Top Position on Amazon in Your Category
Sep 07, 2023

Amazon's a9 algorithm is their product ranking algorithm. This decides which product listings to...

Scaling DTC Smart & Quickly | With Free to Grow CFO
Jun 06, 2023

Scaling DTC Smart & Quickly | With Daniel Tejada & Jon Blair John discusses when a business shoul...

How a Keto Brand Became the #1 Bestseller in 4 Months | A SUG Case Study
Mar 01, 2023

This keto brand quickly established themselves as an industry leading brand, driving remarkable grow...

How Luxury Brands WIN On Amazon
Jan 24, 2023

Biggest Amazon Myth: It's NOT the eCommerce platform for higher end / prestige brands ...But...

Biggest Amazon Advertising Mistakes | From an Agency Owner
Jan 24, 2023

"What are the most common mistakes you see as an Amazon Agency owner?"  Daniel Tejada outlines th...

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